Initial Offer
All about the deal memo, along with a sample deal memo and a sample email to use when you send the deal memo.
Pitching
The third method for showing companies that you're interested in licensing: pitching them directly. I'll explain exactly how to write that scary pitch so you sound professional and show them what you've got!
Bonus: Pattern Licensing with Sell Sheets
If you're not creating patterns, this lesson is irrelevant. For you pattern-creators, you have this extra tool that's pretty common for pitching a manufacturer - called a sell sheet.
The Overview (Preview)
Allow me to simplify the art licensing process for you so that it sounds less terrifying.
Negotiations
The main concept behind this part of the process is to come to a deal that is really mutually beneficial. It's totally possible. Both sides are likely to start out asking for everything they could possibly dream of, but as you go back and forth you can slowly let go of things that are less important.