30 MayCrushing On: The Crayon Chick
Tassle Necklace by The Crayon Chick.
I’m usually not into the really colorful. But I’m jumping on the neon bandwagon for The Crayon Chick‘s goodies. They’re delightful!
Cotton Knit Necklace by The Crayon Chick.
Ball Necklace by The Crayon Chick.
Covered Vase by The Crayon Chick.
16 MayPretty Palette: Gold and Grey
Color Crush: Gold and Grey
I’m in love with the simple elegance of gold and grey. Exquisite, glamorous… but down to earth. I made this Etsy treasury to reflect my current color combo crush (say that five times fast!).
Treasury tool supported by the dog house
07 MarPhotography Crush: Fleur + Dot
Lemon Lime Bow Romper by Fleur + Dot.
Have you been by Fleur + Dot recently? So Brianne, the designer, makes children’s clothing (totally cute children’s clothing, mind you). I know a lot of you don’t identify with this, but there’s a lot you can learn from her. I want us to take a look at the way Brianne has branded Fleur + Dot. She knows her target market so incredibly well that she’s able to take these risky, editorial-like photographs and still enjoy a good number of sales and a large following. I don’t have kiddos to outfit, and I still have her on my Etsy Favorites list. Can’t help myself!
Take Flight Skirt by Fleur + Dot.
I’m not going to get super-analytical today. This isn’t a case study. But I want you to look at how she’s taken a vibe, a feeling, and used it throughout all her photographs. Even when the models pose differently. Even when she uses new props or no props at all. Even when there’s no model at all.
The Brother Suspenders by Fleur + Dot.
First and foremost, she has a lighting setup that uses consistently EVERY TIME. None of the photos stand out because the lighting is off. They’re all darker than most pros would advise, but they work because they fit the character she is trying to achieve.
Her models aren’t in “normal” poses. Most of them are playing with their outfits or caught looking at something else. When they are posing, they’re quirky poses. They’re poses that Brianne caught the child doing cutely, instead of asking her to act a certain way. And there are virtually no smiles. This isn’t a “cutesy” brand. It’s quirky and edgy. It’s conceptual, interesting. It’s clothing your children in beautiful things instead of a cheesy rubber ducky onesie.
The My Petite Dot Dress by Fleur + Dot.
And her products and audience follow this mood. It all fits together. There are no holes in the way she presents her brand. While your brand might be wildly different, I want you to take away the cohesiveness that makes Fleur + Dot successful, not necessarily the particular aesthetic Brianne chose. What can you do this weekend to create cohesion in your own online shop? Can you retake some photographs? Develop a list of words that reflect your brand? Redesign your banner? Start with the visuals and then move on to text and you’ll find yourself really happy with the changes. I’ve seen it done and I’ll tell you, this is one way to revolutionize the look of your shop so you’re instantly credible, professional, and attracting the right people.
Chambray Blue Linen Suspenders by Fleur + Dot.
20 DecSwiftly Black and White
Night Ride by Ingrid Art Studio. Mixed Media.
There’s a sense of movement in these black and white pieces that captivates. I’m actually struggling for words to quite describe the way these fit together so delightfully. Perhaps I’ll just let the photos speak for themselves.
Ceramic Necklace by RossLab.
Eye of the Storm by Kelly Angard. Photograph.
iPhone Case by Patkas.
Wooden Mini Bowl Set by Wind and Willow Home.
29 NovPinterest Roundup: Hipster Goodies
Handpainted Tribal Leggings by Slamic Wear. Via Torie Foley.
Love these hipster products, great gifts for friends and family in their teens and twenties!
Take Me To The Sea iPhone Case by Retro Love Cases. Via Nicole Pacitti.
Hand Felted Wool Cat Bed by Vaiva Nat. Via Diana Glennie.
Rustic Mini Cord Wrap Bracelet by The Sitting Tree. Via Derry Policaro-Schwantner.
Deer Pillow by Regan’s Brain. Via Amelia Hetfield.
What are your favorite hipster things to gift this holiday season?
Last updated by at .
Pick My Brain Session 
Website or Shop Critique 
Coaching for Artists